Smart Contract

Exploring Smart Contract Platforms Powering Web3

Smart contracts have become essential for creating trustless automated systems as blockchain technology disrupts established industries. The decentralized internet depends on smart contracts which function as code-based infrastructure to support DeFi and NFTs as well as real estate and supply chain transformations.

What serves as the foundation for these smart contracts? Smart contract tokens function as native cryptocurrencies and utility tokens that enable programmable logic execution and validation on blockchain networks.

This article examines the leading smart contract tokens by evaluating their performance alongside developer ecosystems to help you determine the best blockchain platforms for your new projects.

What Are Smart Contract Tokens?

Smart contract tokens function as digital assets that serve programmable blockchains to cover costs of transactions and execute smart contracts and maintain network security. Smart contract tokens differ from Bitcoin because they serve as essential components of decentralized computing systems whereas Bitcoin functions mainly as digital value storage.

These tokens support the deployment of decentralized applications (dApps), enable tokenized asset transfers and serve as the base for thousands of DeFi protocols and NFT marketplaces and enterprise blockchain solutions.

Ethereum (ETH): The OG Smart Contract Giant

Ethereum introduced the world’s first Turing-complete smart contracts when it launched and it preserves its position as the leading decentralized development platform. ETH functions as the native token for deploying smart contracts and taking part in Ethereum’s proof-of-stake consensus mechanism through staking and governance.

On average, over 50,000 smart contracts are deployed daily on Ethereum and its Layer-2 solutions.

Web3 adoption relies heavily on Ethereum due to its well-developed developer community alongside its robust tooling (Solidity, Truffle, Hardhat) and widespread platform adoption. Multiple projects have either moved to alternative solutions or added Layer-2 scaling features because of Ethereum’s elevated gas fees and reduced transaction velocity.

BNB Chain (BNB): Low Fees, High Adoption

BNB Chain under Binance delivers a fast and cost-effective environment for deploying smart contracts. Developers who seek to avoid Ethereum transaction fees can use BNB Chain because it supports all Ethereum development tools.

As of March 2025, BNB Chain’s DeFi ecosystem boasts a TVL of over $5.5 billion- The Currency Analytics

BNB Chain maintains a broad appeal among DeFi protocol operators and tokenized ecosystem developers because of its economical fees and efficient transaction processing although it faces criticism regarding its centralization due to restricted validator control compared to Ethereum.

Solana (SOL):  Performance-Driven Blockchain

Solana is built for speed. The Proof of History consensus mechanism enables Solana to process thousands of transactions per second with instant finality. The Solana ecosystem supports multiple real-time applications with particular focus on the NFT and gaming markets.

Solana’s stablecoin supply has surged to $11.8 billion, reflecting enhanced trust and utility within the ecosystem

The Rust programming language behind Solana smart contracts provides top performance yet requires developers to learn more complex concepts. Solana maintains its position as a popular platform among developers who seek high-speed scalable infrastructure despite occasional network stability issues.

Polygon (MATIC): Ethereum’s Most Powerful Scaling Partner

The Polygon platform provides Ethereum-based scaling solutions that include POS chains together with ZK rollups. The platform enables developers to leverage their familiar tools when creating contracts alongside its high-performance capabilities and low transaction fees.

Polygon has established collaborations with major global brands such as Starbucks, Nike, and Reddit

Polygon has established a strong market position within DeFi along with NFTs and real estate tokenization. Supernets is a future Polygon innovation which will enable enterprises to build custom blockchains with optimized features for their business requirements. Developers seeking Ethereum functionality at reduced costs should choose Polygon as their platform.

Avalanche (AVAX): Custom Blockchains for Enterprises

Avalanche presents a special smart contract solution through its Subnet architecture which enables organizations to establish customized blockchain networks with their own validator groups and governance systems.

Developers can easily move their Solidity projects to the C-Chain because it operates on the EVM standard. The combination of affordable prices together with sub-second verification times and business-oriented features positions Avalanche as a leading platform for real estate tokenization and financial service applications.

The Cardano (ADA): Secure & Sustainable

The platform utilizes academic rigor to develop smart contracts and pursues a different approach through peer-reviewed research-based development. The Plutus Haskell-based language allows developers to create formal verifiable smart contracts that suit regulated industry high-assurance applications.

Cardano presents itself as a reliable long-term platform because of its focus on security and sustainability although the ecosystem needs more time to develop its tools and active developer community especially for governmental institutions, healthcare and academic sectors.

Polkadot and Cosmos: Building the Interoperable Web3

The projects Polkadot and Cosmos function as interoperability frameworks instead of traditional smart contract platforms. The development of application-specific blockchains becomes possible through these projects because they enable secure and scalable communication between different chains.

The Substrate framework enables Polkadot to construct parachains whereas Cosmos uses its SDK and Tendermint consensus to link various zones through the Cosmos Hub. These platforms serve best for multi-chain ecosystems and large-scale infrastructure projects which require modularity and composability.

Hedera (HBAR): High Speed with Enterprise Trust

HBAR achieves fast transaction processing through its Directed Acyclic Graph structure and Hashgraph consensus protocol which also provides reduced latency along with fixed transaction costs.

Hedera supports smart contracts via EVM compatibility and is governed by a consortium of enterprise giants including Google, IBM, and LG. The technology excels at real-time payment processing and tokenization functions and digital identity solutions thus becoming an excellent choice for enterprise-grade dApps.

 

Emerging Platforms:  NEAR Protocol, Algorand, and Tron

The smart contract ecosystem consists of recently established platforms which establish distinct market areas.

The NEAR Protocol provides its users with sharded scalability features and user-friendly developer tools for creating high-performance dApps. The platform focuses on user experience through simple wallet integration and mobile development tools.

Algorand directs its focus towards institutional clients through its carbon-neutral operations and minimal transaction fees and deterministic TEAL smart contract execution language. The platform provides a suitable selection for projects supported by governments and those emphasizing environmental sustainability.

TRON operates with centralized management yet enables costless transactions while establishing strong presence in Asian media and gaming and payment systems.

Which Smart Contract Platform Is Right for You?

The selection of appropriate smart contract tokens requires a complete understanding of your business requirements. The following summary presents some key observations:

Etherum stands as the best option for reaching mainstream adoption and investor trust alongside DeFi dominance.

  • Select Polygon or BNB Chain when you need low-cost transactions combined with fast speeds especially for developing early-stage decentralized applications.
  • Select Avalanche for cases that need customizable chains along with enterprise-level scalability.
  • Select Hedera or Algorand as your platform for corporate implementations together with real estate contract – applications and ESG-focused applications.
  • Use Solana or NEAR to develop interactive applications such as games and real-time marketplaces that require fast performance.
  • Study Polkadot and Cosmos to understand their capabilities for interoperable blockchain systems and modular network architecture.

Smart Contracts by Griffon Webstudios

The smart contract token market will continue its rapid development while showcasing diverse opportunities. Your business requirements will guide you toward the appropriate platform between DeFi protocols and real-world asset tokenization and secure enterprise-grade applications.

Griffon Webstudios assists businesses in both evaluating blockchain platforms and deploying blockchain-powered solutions across major platforms. Our team assists organizations in selecting smart contract platforms and developing forward-thinking infrastructure for automation and asset management and tokenization purposes.

Do you require help determining which platform to use for development? Let’s talk.

Guide to Blockchain Development

A Complete Guide to Blockchain Development

The blockchain is an innovative technology that was first used in the world of cryptocurrency, but it has quickly become one of the most valuable tools for business. In fact, many companies are already using the blockchain to create new products and services. However, blockchain development isn’t just for startups or other small businesses—it can help any organization improve its efficiency and reduce costs by providing better transparency into its operations.

 

What is the Blockchain?

The blockchain is a shared, distributed, and decentralized database that anyone can access. A blockchain can be public or private and allows information to be stored in a way that makes it easy to verify ownership while providing high levels of security. Individual blocks of data are recorded and linked together using bespoke cryptography to keep it discrete and secure. These blocks create a chain available in the public database.

The financial sector accounts for around 30% of the market value for blockchain. Blockchain in healthcare will reach a value of $1189.8 million by 2028

Why use blockchain?

Blockchain is a distributed ledger technology (DLT). It is an immutable record of transactions shared across a peer-to-peer network. This means that, unlike a traditional database, no centralized authority manages it. Instead, the ledger is shared between all parties in the network and managed by everyone collectively.

Blockchain is also free. The only cost is associated with the infrastructure you use to create something new. That means if you wish to build an app using the powerful Ethereum Blockchain structure, your costs are much more accessible than building an entirely new ecosystem that may or may not grow in popularity and trust with users.

Advantages of Blockchain Development

There is no middleman in blockchain development. Everything is stored and never lost due to public access and verification. This creates a structure that is:

  • Immutable – Criminals cannot access a structure that is append-only formatted, so you get an extra level of security.
  • Secure – Cryptography is one of the oldest methods of protecting information. With the blockchain, verification processes exist to ensure no one single person can take advantage of the technology.
  • Transparent – The public distributed ledger allows complete access and root control to anyone. That shines a light on transactions and avoids centralized or influenced control.
  • Efficient – Business operations are sped up because all transactions are held in the digital space.

Blockchain is forecasted to generate over $3.1 trillion in business value by 2030

Where to Get Started?

There are practically endless projects you can buy on the blockchain, especially now that the Metaverse is becoming a more mainstream term. The idea of cryptocurrencies, NFTs, meta-meeting spaces, apps, games, social networks, and more is slowly taking hold of Blockchain developers all over the world.

The future is bright with blockchain development because this is a space without regulation or control where the only thing holding you back from making the next great product or service is your imagination.

To learn more about how to integrate your business with Blockchain technology, reach out to our team at Griffon Webstudios. We have direct experience building solutions along the blockchain, including integrations with your current or future website. So schedule a consult today, and let’s create something new and exciting together!

Metaverse and blockchain for business- How does it work?

Metaverse and Blockchain for Business- How Does it Work?

Over the last couple of years, there has been a lot of speculation about blockchain technology, the metaverse, and how it will affect your business operations. Understanding the benefits of blockchain for business innovations is not as complicated as it may seem. This is simply a new opportunity to expand your business using new technology, introducing you to more clients. Once you get the basics of the technology down, you will see how it can improve your business operations.

What is this technology?

The metaverse for businesses and blockchain technology may require a little explanation first. We will start with the metaverse. This is a virtual world reflecting our own reality. You can still buy and sell real estate, go to a coffee shop, pay for things using currency, and hang out with friends inside this digital space. Basically, you can do everything you do in the real world inside the metaverse. The difference is instead of using paper money in your pocket, you’ll be using cryptocurrency or trading NFTs to complete a transaction.

This is where blockchain comes into play. This is nothing more than a decentralized digital ledger of transactions that are verifiable by anyone. There is no central control over who does what. The value of the cryptocurrency is based on the present number of distributed blockchain coins or tokens, meaning the value increases because it is capped. Kind of like what would happen if we were back on the gold standard.

How will this affect my business?

As far as adapting the blockchain for business operations, all you are doing is learning how to integrate this technology into your normal processes so you can open up new revenue streams.

metaverse and blockchain for business

You can already see many major international brands like McDonald’s, Disney, Apple, and even political leaders creating NFT assets and then selling them through blockchain cryptocurrencies. This will continue in the metaverse. Once someone’s virtual avatar wants to have a jacket with the logo of their favorite sports team on the back, they will pay for that NFT logo using cryptocurrency. As long as your business is set up to receive that kind of payment, you can transfer that cryptocurrency into whatever currency you rely on, like the U.S. dollar, Canadian dollar, Euro, etc.

Don’t forget the metaverse is a virtual world. That means it’s a space where your business employees and leadership can quickly meet. Team members worldwide can now have a new centralized location to discuss projects using a graphical representation of everything they would want in an easy-to-manage virtual space.

How to track these changes?

The best way to see how to leverage the metaverse for businesses is to watch online gaming. Brand new games are being built completely on blockchain technology. These games offer real rewards in crypto that can be converted to traditional currency, NFTs, or other digital assets. You could actually be walking in the game and see a visual product from another company as an advertisement. This is better than seeing it in the two-dimensional world of Amazon because you get a fully interactive product in the virtual space that increases user engagement with your brand.

Where to Get Started?

Blockchain for business will be a call to action in the future. We are in the early adoption phase of the metaverse, and it’s only going to become more critical for businesses to understand how to leverage this technology to earn more income in the future.

Working with a team of experts like ours at Griffon Webstudios is imperative to your next project. We understand the advertising and marketing campaign implications that can be leveraged within the metaverse for your brand, upcoming NFT, or anything else you want to launch.

Reach out to our team today, and let’s set up a consultation. You could be one digital asset away from rocketing your revenue potential to new heights.

NFTs Explained - How Is It Beneficial For Businesses?

NFT Explained – How is it Beneficial for Businesses?

It is impossible to read any technology news or financial article and not have the phrase NFT come across at some point. What may have started as a trend a couple of years ago has exploded into a new realm of importance thanks to the proliferation of cryptocurrency and the Metaverse name change from Facebook. Now, if you want to stay current with modern business trends, you need to understand the ins and outs of NFTs for businesses.

 

What are NFTs?

NFT stands for a non-fungible token, which is a fancy term for something that is one of a kind. Think of it like this: a dollar bill can be traded for another dollar bill; in fact, that is what our economy is based on. This is a fungible token, an item that can be exchanged for exactly the same thing.

 

An NFT is one of a kind. It is like owning a Babe Ruth baseball card signed by The Babe and attached to a ticket for a specific seat for his last game. This is a one-of-a-kind package. There may be similar items, but nothing matching that exact thing – thus non-fungible.

 

How do NFTs Work?

Most NFTs are part of the Ethereum blockchain. This gets technical quick, but the idea is that Ethereum is like Bitcoin. It is a cryptocurrency built using a specific ledger of transactions supported by algorithmic equations (i.e., the blockchain). Users post, buy, sell, and trade NFTs in marketplaces supported by this technology and use the blockchain as evidence to verify they own the NFT in question. Kind of like authentication for the Babe Ruth baseball card, but in this case, the blockchain is the expert giving the assessment and not some random pawn shop owner.

 

 

NFTs can be anything as long as you have a proper right to the creation. You can draw your own funny-looking cat, use a snippet of audio, video, or photo to create an NFT. They are a way to make money, and that is where the hype comes into play, especially over the past years during Covid 19.

 

So many artists, musicians, and trading houses have been stuck at home are have been incredibly happy to join in the rush to buy and sell NFTs. That is why you see some celebrities and well-known artists suddenly making millions from selling a single NFT. Consumers are willing to pay a lot of money for an original digital creation that they can lay claim to from now to eternity. Just like owning a Picasso gains in value over time, so will owning NFTs.

 

What About NFTs for Businesses?

Now for the nitty-gritty. How can NFTs benefit your business operations? For only a couple hundred dollars, your brand can mint and sell a series of NFTs based on your logo, catchphrases, mascots, and other related features that your audience loves. Loyal customers who want to enjoy a Starbucks coffee every day are willing to pay a ton of money for the NFT rights to the coffee cup’s official logo or digital art.

 

This is essentially just another avenue for growing revenue as a business. Disney is an excellent example of this new trend. They periodically release a set of NFTs related to Star Wars, The Simpsons, or their traditional Fab Five (Mickey, Minnie, Donald, Pluto, Goofy). From Luke Skywalker to the funny-looking two-legged droid in the latest release of The Book of Boba Fett on Disney Plus, each character has value as a digital piece of art that can be sold for thousands to millions of dollars.

 

NFTs provide a direct pathway to a younger audience that can be attracted to the idea of the Metaverse and blockchain-related goods/services. Securing your own brand’s digital assets in preparation for a future when complete customer interactions can be done via an avatar in the immersive virtual space of the Metaverse is not a whacky idea, but a valid plan for the future. There is a good chance we will see complete worlds being launched and developed for people to work, live, and play all from the convenience of their living room couch and an Oculus Rift or similar VR device.

 

The writing is already on the digital wall. When you have major brands like the NBA, NFL, Nike, Disney, Marvel, and more leading the charge for adopting NFTs into daily use, you may want to pay attention.

 

How Does a Business Sell NFTs?

NFTs for businesses is about the same as they are for individuals. You start by selecting a marketplace appropriate for your brand. The more popular ones include OpenSea, Axie Marketplace, Rarible, SuperRare, and Mintable.

 

Once your brand has signed up and created an account, you’ll need to “mint” your NFT. This means turning your digital file into a crypto collectible available on the Ethereum blockchain. Most marketplaces include a step-by-step guide to get you started on minting your first NFT.

 

Finally, you need to fund your NFT using a cryptocurrency wallet. This is giving real value to your digital asset. Again, read the fine print of the marketplace you’re using, and they’ll tell you which wallet to use and how much USD you’ll need to convert to mint your NFT.

 

After all that is complete, you’ll be allowed to list your NFT for sale. This will include “gas fees,” which are network fees for recording the transactions.

 

Before you launch, be sure to use Twitter, Reddit, and Instagram to blast your following with the details of the expected sale. The more upfront marketing you can do before the actual sale, the more the value of the NFT will grow and the higher your ROI.

 

Where to Get Started

This whole NFTs for businesses process may seem overwhelming, but it is more of a conceptual problem than a physical one. Pick any of the marketplaces we’ve listed, and you’ll find all the info needed to succeed in the NFT world.

 

If you are looking for more bespoke help, try our experts at Griffon Webstudios. We have the experience and technical knowledge to transform your brand, original art, or other digital assets into viable NFTs for listing. Reach out to our contact page today to schedule a consultation with our experts.